Blind by JW was founded by designer duo Jessica Lau and Walter Kong in 2012.
Jessica Lau was born and raised in London. She graduated from Central Saint Martins Art and Design College with a Bachelor of Arts in Fashion Print in 2009 and was granted ‘Best Emerging Fashion Designer’ at her graduation show. She worked as a fashion designer’s assistant in luxury fashion houses around the world: from powerhouse brands Alexander McQueen in London and John Galliano in Paris, to the revered design house of Diane von Furstenberg in New York. In 2011, Lau moved to Hong Kong to follow her passion—Chinese fashion and design.
Walter Kong graduated from Hong Kong Polytechnic University with a Bachelor of Arts in Fashion and Textile Design in 2007. He was voted overall champion at the Hong Kong Young Fashion Designers Contest the same year he graduated. Before co-founding Blind by JW with Jessica Lau, Kong worked in global design and manufacturing at renowned fashion firms including Fenix Group, M.Magtague Group, and Italian luxury design brand Axelledesoie.
Cheongsam has always been a source of inspiration and passion to us. We love transforming the traditional elements of cheongsam and adding contemporary twists to the details so that they become everyday wear. This is the reason why we came up with the idea of ‘cheongsam scarf’ – a unique design that incorporate Chinese fashion elements that can be worn any day in any occasion. Through this design, we aim to bring the traditional culture back into our daily life. Our outfits can mix and match with your jeans, your suit, your jumper, or anything you wish to wear. We want to reflect the contemporary dressing culture that no longer manifest a particular style, but diverse personalities.